TVS Motors is making its debut into the European market with high-end two wheelerswith internal combustion engines and electric drives. The vehicles will be first released in France and Italy. The manufacturer and retailer Emil Frey has partnered with TVS to import and distribute motorcycles in a few European nations.
Europe will be able to acquire different EV and ICE models of the TVS Motor including Jupiter 125, NTORQ, iQube S, TVS X, Ronin 250, Apache RR 310, Apache RTR 310. The corporation might be allowing Emil Frey’s resources and structures dominance in addition to those nations that have high demands for two-wheelers.
A quarter of total revenues are met by exports at TVS Motors. However, due to challenging economic conditions like inflation and a lack of funding, the company’s two-wheeler exports fell to 8.9 lakh in 2023–2024.
